In an effort to equip entrepreneurs with the tools for trade show triumph, our Founder and Marketing Consultant, Mr. Gagan Kapoor, delivered an enlightening and engaging training session for the exhibitors of Summit Expo which is being organised by BNI Ranchi. The training session, held in September 2023, was specially designed to prepare BNI Ranchi members for the highly anticipated Summit Expo 2023.
With a wealth of experience in marketing and business strategy, Gagan shared valuable insights and strategies to ensure success at trade shows. The training session covered several critical areas:
- Effective Communication: Mr. Kapoor stressed the significance of clear and compelling communication to convey a brand’s message effectively. He shared tips on crafting impactful pitches and engaging with visitors to leave a lasting impression.
- Impressive Booths: How to make impressive booths and invite more and more visitors to your stand
- Strategic Marketing: Participants gained a deeper understanding of the power of strategic marketing in attracting attendees and creating buzz around their trade show presence. Mr. Kapoor emphasized the importance of leveraging digital and traditional marketing channels to maximize visibility.
- Mindset for Sales: In a dynamic marketplace, having an open mindset is key to adaptability and success. Mr. Kapoor encouraged members to embrace change and new opportunities, fostering a culture of continuous improvement.
- Visitor Engagement: Engaging with booth visitors was a focal point of the session. Mr. Kapoor shared effective techniques for creating interactive and memorable experiences to drive meaningful connections and conversions.
The training session left attendees energized and equipped with a toolkit of strategies to make their presence at Summit Expo 2023 a resounding success. Mr. Kapoor’s expertise and guidance align with our commitment to empowering entrepreneurs and businesses to thrive in today’s competitive landscape.
As we look forward to the Summit Expo 2023, we extend our appreciation to BNI Ranchi for the opportunity to share knowledge and collaborate with forward-thinking professionals. Stay tuned for more updates as we continue to support business excellence and success.
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