Trade Show Success Trainings
Clarity in Visitor Interactions
The Art of Making a Perfect Booth
Most memorable booth of your show

A series of trade show success trainings which can help you maximise your trade show participation.

Helping exhibitors solve the ROI RIDDLE

Lack of knowledge on trade show success

The return on investment (ROI) is low

Lack of clarity on communication for exhibition

A structured sales process is missing

How do i promote my show?

What is a perfect followup strategy?

Go4Growth Consulting


We are India’s leading organisation focussing on Marketing success for organisations through consulting and trainings and are the first to have developed exhibitor success training programs / trade show trainings.

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Industry Experience
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People Trained


What are Trade Show Trainings?

Trade shows are an opportunity for companies to showcase their products or services to potential customers and partners. Trade show trainings can help company representatives learn how to effectively engage with attendees, present their products or services, and follow up with leads after the show.

Trade shows are often crowded with many companies competing for attention. By providing trade show training to their representatives, companies can help them stand out from the crowd and make a lasting impression on attendees.

At Go4Growth Consulting, we specialise in conducting trade show success trainings and use our practical knowledge of 23+ years to help organisations scale up

EXHIBITOR Training TOPICS we currently COVER

Creating an annual trade show plan

Helping you plan your annual trade show calendar, budgets and strategy


Critical steps an exhibitor should take before you participate in a trade show.

Creating an effective communication plan for your expo

Building an effective communication plan for your trade show which acts as a hook.

Inviting visitors to your show

How to effectively invite your prospects and customers to your show?

Effective product displays in trade shows

How to present your products effectively which captures the eye of the visitors?

visitor interaction strategies

How to qualify 7 types of visitors arriving on booths and what to talk to them?

SALES STRATEGIES to maximise closures

Critical sales strategies which work the best for your shows and how to use them?

Effective lead management for exhibitions

How to manage your leads for the show and what to communicate?

Planning your first international fair

Learn key elements of participation in Europe and Americas

Go4Growth Consulting


Our Exhibitor trainings are designed to maximise your ROI from the show and help you showcase a wonderful brand image with great recall.

Present a wonderful brand image to visitors

More visitor walk-ins to the booth

Over 73% increase in the number of leads collected

Have more meaningful conversations with booth visitors

More than 50% increase in the conversions

About 200% increase in the level 2 conversations / proposal requests


Our trainings are derived from an understanding developed from 23+ years experience in managing 7000+ projects & 1000+ customers combining it with well tested principles of marketing and sales

Business Owners can take up trade show success trainings either through their industry association or collectively organise a group session to invite our trainers.

Trade associations & Export Promotion Councils can plan these sessions for their members. The sessions can be customised to their industry.Β 

Organisations can help upskill their sales teams to have better conversations with visitors and increase their ROI from the show.Β 

Meet your trainer

Founder & Chief Marketing Consultant


Happy clients, enhanced business sales is all what we aim for and our customers open up their hearts to talk about us
We have been supported by Expert advice and consultation in the field of Marketing by Mr. Gagan Kapoor. He could dig lot of information out of me, for our business which I was unable to see for myself in my own business. He not only helped me see the potential with a different sight where the future exists but also helped us create everything from scratch from basic communication to market acquisition strategies. He has created marketing techniques which would help us automate our marketing process. Thank you, Gagan Kapoor ji for the kind of support structure you have created.

Mukesh Bansal

Btrack India Cloud Solutions

Within a few months of getting onboard, Gagan and the G4G team have turned around our marketing & sales efforts & devised a marketing plan matching our specific requirements. Along with exploring various marketing channels, Gagan is helping us portray as Quality Control Specialists which has completely changed our perception in the industry. Thank You Gagan for Transforming us!

Manjit Singh Saini

CEO & Executive Director
Paramount Instruments Pvt Ltd

The way you seamlessly worked with the core committee of GEAR giving your valuable ideas to market our event better and to make the show more impactful and the way you dealt with FICCI on behalf of GEAR to maximise the benefits for its members and your 3 focussed trainings on the technical aspect, marketing/branding and how to sell better were truly commendable. Our Core committee was extremely happy with your consulting.

Vimal Shah

President, Garment Export Association of Rajasthan
Jaipur, India

Dear Gagan, I would like to thank you for helping us with a series of trainings which you have conducted on marketing, sales and personal development for our members which have helped them greatly enhance their business strategies & understanding of marketing process. Your practical approach to these trainings has resulted in many members implementing it in their businesses and achieving success. Thank you Gagan for making a difference.

Rajesh Baisya

Executive Director
BNI Raipur, India


Talk to us to find out how we can suggest long and short term strategies which will help you maximise your expo participation and close more sales



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