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Gagan Kapoor

The Importance of Marketing Consulting for Business Growth

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In today’s fast-paced and highly competitive market, businesses of all sizes face numerous challenges. Navigating these challenges successfully often requires expertise and a strategic approach. This is where marketing consulting becomes invaluable. By partnering with a marketing consultant, businesses can set solid foundations, develop effective marketing strategy, and achieve sustainable growth. Let’s explore the key […]

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5 Steps to Effective Prospecting: A Guide to Sales Success

Leave a Comment / Sales /

Prospecting is a vital yet challenging aspect of any successful marketing strategy. As a marketing consultant, I’ve seen businesses struggle with identifying potential customers, generating quality leads, and efficiently converting them into sales. These challenges can significantly impact a company’s growth and revenue. However, with a structured approach, prospecting can become a streamlined and effective

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Sales Training for Business Growth : 12 Steps to Help You Excel

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In the dynamic world of corporate sales, staying ahead requires continuous learning and skill development. Sales training is not just an option; it’s a necessity for professionals aiming to enhance their conversions and overall success. This blog explores the importance of sales training for corporate professionals and delves into the various fundamental skills that can

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Sales Prospecting for small businesses

Sales Prospecting for Small Businesses: A Comprehensive Guide

Leave a Comment / Sales /

Sales prospecting is the cornerstone of any successful business strategy. For small businesses, whether B2B or B2C, mastering this art is crucial to building a continuous pipeline of potential customers, ensuring steady growth and sustainability. This blog explores effective sales prospecting techniques, offering actionable insights and examples to help small businesses thrive. Understanding Sales Prospecting

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Updating your Google My Business (GMB Profile)

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Updating your Google My Business (GMB) profile is crucial for maintaining accurate and up-to-date information about your business. A well-maintained GMB profile can help potential customers find and connect with your business more easily. Here’s what you should do to update your Google My Business profile: Remember that accurate and comprehensive information on your GMB

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Tracking Sales Data for Small Business Success

Leave a Comment / Sales /

In my experience consulting with small businesses, I have noticed that many struggle with keeping track of their sales data and statistics. They often have limited knowledge of their business’s performance, including how different areas are faring and where their business is coming from. Monitoring sales data and performance is a crucial practice for small

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How to Effectively Track Your Marketing Spend for 5X Growth?

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What is a Marketing Spend? Marketing spend is the money spent on marketing a product or service. The definition of marketing spend varies depending on the type of business and industry. Marketing spend is a company’s marketing budget, which can be defined as an amount of money allocated to a given marketing activity. Marketing budgets

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